Nwestco Website Redesign

Design Directions

Prototype Options

Three distinct approaches to Nwestco's new website, each optimized for different user journeys and business goals.

Option A: One-Page Impact

Single-page design with interactive widgets. All content condensed into one scrollable experience with flip boxes, carousels, tabs, and modals.

Single scrolling page with all content
Flip box widgets for services (7 cards)
Filterable projects portfolio (6 projects)
Testimonial carousel with 5 reviews
Tabbed market sub-segments
Expandable location cards (9 branches)
Legal content in modals
Touch-friendly & accessible

View Option A

Option B: Traditional Multi-Page

Comprehensive multi-page website with complete content across all sections. Full service pages, market pages, locations, and contact functionality.

20+ fully built pages with content
Complete navigation structure
7 detailed service pages
3 market vertical pages
9 location pages
Interactive service timeline
Contact forms & CTAs

View Option B

Option C: Modern Progressive

Modern progressive web app approach with fullscreen navigation, video hero backgrounds, and cinematic design language.

20+ fully built pages with content
Fullscreen immersive navigation
Video hero backgrounds
3 market vertical pages
7 detailed service pages
Careers, locations, projects
Legal pages (Privacy, Terms, Accessibility)
Modern animations & transitions

View Option C

Strategy & Research

Discovery Documents

Comprehensive discovery work informing the website strategy, content architecture, and design direction.

Input Documents

Reference Site Screenshots

Strategy & Brand

SEO & Content

Information Architecture

Wireframes & UX

Other Review

Project Management

AI-Native Web Development Process

Agent Team

workflow-project-manager - Project coordination
workflow-architect-ux - Information architecture & UX
design-brand-guardian - Brand guidelines & consistency
design-ui-systems - UI design & components
design-interaction-widgets - Interactions & micro-animations
marketing-content-strategy - Content & messaging
marketing-seo-technical - SEO strategy
marketing-conversion-optimization - Conversion strategy
tech-stack-spider - Competitive tech analysis
engineering-frontend-development - Prototype development

Project Details

Project Overview

Client

Nwestco

Industry

Fuel Systems, Car Wash & Environmental

Coverage

9 Branches, 6 Western States

Project Type

Website Redesign

Phase

Discovery & Prototyping

Agency

Tandem Theory